Amazon sets Prime Day dates for June

NEW YORK - Amazon has announced the dates for its annual Prime Day for 2021.
The annual event traditionally takes place in the second quarter, usually in July.
In April, Amazon Chief Financial Officer Brian Olsavsky alluded to investors in an earnings call that U.S. shoppers could expect it to happen sometime early this summer.
During that call Olsavsky said, "There are a number of factors, the Olympics, which are still out there this year. In fact, in some – many areas, July is a big vacation month," he said. "So, it might be better to have – for customers, sellers and vendors to experiment with a different time period."
Amazon says the event will give Prime members over 2 million deals across every category, including fashion, home, beauty, electronics, and more.
The retailer is promising entertainment benefits and never-before-seen exclusives across Prime Video, Amazon Music and Prime Gaming.
Prime Day will begin on June 21 at midnight PDT (3 a.m. EDT) and runs through June 22 for Prime members.
FREE DOWNLOAD: Get breaking news alerts in the FOX6 News app for iOS or Android
As part of Amazon’s new investment of more than $100 million to help small business sellers succeed, Prime members can get a $10 credit to spend on Prime Day when they spend $10 on items sold by select small businesses in Amazon’s store from June 7 to June 20
Starting today, Prime members can start shopping early exclusive offers and deals leading up to the Prime Day event.
Mask burning rally in Milwaukee
After more than 10 months, Milwaukee's mask mandate officially ended June 1, a change met with hesitancy from some and excitement from others, some going as far as burning their masks.